Electrifying the world of tomorrow
Our purpose
Electrifying the world of tomorrow
Our mission
For and with our customers and partners, we deliver safe and simple electrical solutions for buildings
Grand Terra in Vietnam – The LEED Gold-certified, 14.847 sqm Grade A complex in Hanoi is inspired by Vietnam’s terraced rice fields, blending tradition with modernity. Hager Group provided advanced and sustainable electrical solutions in this project, seamlessly integrating sustainability, safety, and elegance.
Electrifying the world of tomorrow
Driving transformation: A strategic outlook
In a world shaped by uncertainty, complexity and accelerating change, standing still is not an option. In 2024 and beyond, the Hager Group is moving forward with purpose, sharpening its strategic direction, strengthening its operational foundation and enabling a smarter, more efficient electric future.
Rooted in seven decades of courage and progress, our ambition is clear: to be a reliable, forward-looking partner for our customers and stakeholders, and to lead the way in electrification for all types of buildings.
2024/25 is a time of transformation. We are moving forward with focus and simplicity.
A year of strategic focus
2024 has been a year of discipline and momentum. Market volatility, shifting regulations and growing customer expectations have made challenging the status quo essential. At Hager we have responded by focusing forward, not by scaling back.
Across our three business areas we are pursuing profitable growth through targeted action. For our well-established, broader market product ranges, we are enhancing availability and improving the reliability of our services. For complex customer projects we are improving team collaboration, reducing delivery times and tailoring our solutions more precisely to each market. In our emerging energy management segment we are establishing a strong foundation for leadership in this fast-growing field.
Efficiency, not complexity
Over the past year we have identified areas for improvement, including slower-than-expected processes, overlapping responsibilities and excessive internal interfaces. Our customers and our own teams have made it clear that we must operate faster, more efficiently and more transparently. That’s why we are currently redesigning our core processes from start to finish.
Energy management:
Built for a dynamic future
If there is one area where change presents both challenges and opportunities, it's energy management. In the face of rising energy costs, sustainability goals and new regulations, customers need intelligent, integrated systems. At Hager we are responding with solutions that connect energy storage, electric vehicle charging, building control and data-driven optimisation.
Our offering is built on three pillars: trusted hardware, intelligent software and seamless integration. Recent development cycles have proven that speed and scale can go hand-in-hand. We have introduced new generations of charging infrastructure in record time, built on a common platform that allows us to serve multiple markets efficiently.
More importantly, we are connecting the dots across our business. Whether we're monitoring energy use across thousands of buildings or supporting multi-site installations with real-time data, our solutions are designed to help customers reduce consumption, cut emissions and ensure their operations are fit for the future.
A transformational shift,
not a cosmetic change
Transformation at Hager goes beyond process improvement. It is a cultural evolution based on accountability, agility and a shared purpose. We have examined our structures, collaboration models and decision-making processes closely. The outcome is a more aligned organisation with clearer roles, fewer handover points, and greater responsiveness.
Our approach is holistic. Although our strategy is long term, we are adapting our operations in the short term to meet urgent needs. We are investing where it matters, streamlining where it helps, and keeping our people involved throughout. Feedback from our global employee surveys has directly informed the changes we are making because lasting transformation is only possible when everyone is on board.
We are not here to follow change. We are here to enable it.
Three questions for... Mike Elbers, Chief Marketing Officer
Mike Elbers is responsible for developing and marketing Hager’s portfolio of solutions. He ensures that our innovations meet the changing needs of our customers, both now and in the future.
How has Hager evolved in recent years?
The fundamentals haven’t changed: we remain customer-focused and grounded with a practical approach. However, some things have evolved. For a long time, the focus of our product development has been on increasing safety while offering simple-to-install solutions. With more services and digitalisation integrated, the emphasis is shifting towards ensuring that energy consumption in buildings is both safe and efficient. This also helps to reduce buildings' carbon footprint.
What capabilities will be needed in the electric world of tomorrow?
We need systems that can intelligently manage energy across different sources and uses. This requires the seamless integration of hardware, software and data. Everything should work quietly in the background to deliver a simple, reliable user experience.
What excites you most right now?
Honestly, the momentum. Electrification is accelerating, and the technology is ready. We just need to connect our solutions faster and support our customers in doing so. The potential impact is huge, not only for our industry, but also for the planet. This is where Hager can play an important role.
Leadership that drives transformation
The transformation of Hager is guided by our five-member Executive Board.
This team is united by shared goals and complementary expertise. Their leadership reflects our belief that strategy and execution must go hand-in-hand, and that meaningful change starts with a common purpose.
Looking forward, powered by experience
2025 marks 70 years since Hager started out as a small, family-run company with a bold vision to make electricity safer, more accessible and simpler to use. That original spark of courage still drives us.
Today, we are applying it to the questions of our time: How can we support sustainable cities? How can we help our customers to navigate the complexities of energy consumption in buildings? How can we help to create a more intelligent and sustainable electric future?
We enable change by bringing ideas to market faster, helping professionals work more efficiently and building solutions ready for the future. We are proud of our history, but we are even more determined to shape the future.
Because courage alone is not enough. It must be paired with progress. That is precisely what Hager delivers for our customers, our partners and the electric world of tomorrow.